Service Offerings - Deep Dive
Service Tier Breakdown
Tier 1: Fractional CFO Services (monthly/annual partnership)
The Atlas Project →
What you get:
Regular strategic meetings (weekly or bi-weekly)
13-week cash flow forecasting
Financial modeling and scenario planning
Board reporting (monthly or quarterly)
KPI dashboards that actually inform decisions
Pricing strategy and margin optimization
Fundraising and investor prep support
Ongoing strategic finance advisory
This is for you if:
You're making strategic decisions (hiring, expansion, pricing) without clear financial insight
Cash flow feels unpredictable, even when revenue is strong
You're preparing for fundraising, debt financing, or investor conversations
You need someone who sees around corners—not just reports what already happened
Tier 2: Finance Operations (monthly retainer)
Standalone offering or in combination with CFO support
The Echo Project →
What you get:
Accounting oversight and quality control
Controller-level financial management
Bookkeeping process automation
AP/AR workflow optimization
Faster, cleaner month-end close
Financial systems implementation (QuickBooks, NetSuite, ERP, FP&A tools)
Team training and process documentation
This is for you if:
Your bookkeeping is a mess (or just "good enough")
Month-end close takes forever and still feels uncertain
You're outgrowing QuickBooks and need to implement a more advanced system
AP/AR is manual, slow, and eating up time
You need controller-level support but can't justify a full-time hire
Tier 3: Project-Based Services
The Brightline Project →
What you get:
Custom financial model building
M&A support (buy-side or sell-side)
Cash crisis stabilization and turnaround planning
Due diligence preparation and support
Pricing strategy design and implementation
System implementations (ERP, FP&A tools, dashboards)
This is for you if:
You're preparing to sell, acquire, or merge
Cash flow is in crisis and you need immediate stabilization
You need a financial model built (for fundraising, planning, or investor conversations)
You're going through due diligence and need support
You're implementing a new pricing strategy or financial system
You need a turnaround plan, fast